License: | |
Publisher URL: | https://f1000research.com/articles/11-376/v1 |
Publisher DOI: | 10.12688/f1000research.109662.1 |
Title: | Data set of a representative online survey on search engines with a focus on search engine optimization (SEO) : a cross-sectional study |
Language: | English |
Authors: | Schultheiß, Sebastian Lewandowski, Dirk |
Keywords: | search engine optimization; data set; data note; research data; online survey |
Issue Date: | Mar-2022 |
Publisher: | F1000 Research Ltd. |
Source: | Achtung: DOI lässt sich momentan nicht auflösen (deswegen URL nutzen). |
Journal or Series Name: | F1000Research |
Volume: | 11 |
Is supplemented by: | 10.17605/OSF.IO/UQPDC |
Project: | Der Effekt der Suchmaschinenoptimierung auf die Suchergebnisse von Suchmaschinen: Modellentwicklung, empirische Überprüfung und Triangulation mit NutzerInnen und ExperInneneinschätzungen |
Abstract: | To gain a better understanding of user knowledge and perspectives of search engines, a fruitful approach are representative online surveys. In 2020, we conducted an online survey with a sample representative of the German online population aged 16 through 69 (N = 2,012). The online survey included 12 search engine-related sections. The questions cover topics such as usage behavior, self-assessed s... |
URI: | http://hdl.handle.net/20.500.12738/12872 |
ISSN: | 2046-1402 |
Institute: | Fakultät Design, Medien und Information Department Information Forschungsgruppe Search Studies |
Type: | DataPaper |
Funded by: | Deutsche Forschungsgemeinschaft |
Appears in Collections: | Research data (metadata only) |
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