| Publisher DOI: | 10.1080/0144929X.2022.2056507 | Title: | Public awareness and attitudes towards search engine optimization | Language: | English | Authors: | Lewandowski, Dirk  Schultheiß, Sebastian |
Keywords: | search engines; search engine optimization (SEO); online survey; user studies; searcher attitudes; paid search marketing (PSM) | Issue Date: | 6-Apr-2022 | Publisher: | Taylor & Francis | Journal or Series Name: | Behaviour & information technology | Startpage: | 1 | Endpage: | 20 | Is supplemented by: | 10.12688/f1000research.109662.1 10.17605/OSF.IO/JYV9R |
Project: | Der Effekt der Suchmaschinenoptimierung auf die Suchergebnisse von Suchmaschinen: Modellentwicklung, empirische Überprüfung und Triangulation mit NutzerInnen und ExperInneneinschätzungen | URI: | http://hdl.handle.net/20.500.12738/12891 | ISSN: | 1362-3001 | Institute: | Fakultät Design, Medien und Information Department Information Forschungsgruppe Search Studies |
Type: | Article | Funded by: | Deutsche Forschungsgemeinschaft |
| Appears in Collections: | Publications without full text |
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