Publisher URL: https://diskursmonitor.de/glossar/search-engine-advertising/
Title: Search engine advertising
Language: German
Authors: Lewandowski, Dirk  
Keywords: Suchmaschinenwerbung; search engine advertising (SEA); sponsored search; kontextbasierte Werbung; Textanzeigen; Suchwortvermarktung; bezahlte Suchergebnisse; paid search marketing
Issue Date: 4-Aug-2022
Publisher: Forschungsgruppe Diskursmonitor und Diskursintervention (Universität Siegen)
Journal or Series Name: Diskursmonitor 
URI: http://hdl.handle.net/20.500.12738/15256
ISSN: 2700-2853
Edition / version: 1.3
Review status: This version was reviewed (alternative review procedure)
Institute: Department Information 
Fakultät Design, Medien und Information 
Type: Magazine Article
Appears in Collections:Publications without full text

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