Publisher URL: | https://diskursmonitor.de/glossar/search-engine-advertising/ | Title: | Search engine advertising | Language: | German | Authors: | Lewandowski, Dirk | Keywords: | Suchmaschinenwerbung; search engine advertising (SEA); sponsored search; kontextbasierte Werbung; Textanzeigen; Suchwortvermarktung; bezahlte Suchergebnisse; paid search marketing | Issue Date: | 4-Aug-2022 | Publisher: | Forschungsgruppe Diskursmonitor und Diskursintervention (Universität Siegen) | Journal or Series Name: | Diskursmonitor | URI: | http://hdl.handle.net/20.500.12738/15256 | ISSN: | 2700-2853 | Edition / version: | 1.3 | Review status: | This version was reviewed (alternative review procedure) | Institute: | Department Information Fakultät Design, Medien und Information |
Type: | Magazine Article |
Appears in Collections: | Publications without full text |
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