Publisher URL: http://d-nb.info/1067429778
Title: Link-Fisch – Konzeption, Entwicklung und Umsetzung einer Link-Bait-Kampagne für den Online-Shop neckermann.de
Authors: Schmidt, Ralph 
Editor: Schmidt, Ralph 
Issue Date: 2015
Publisher: Hamburg
Volume: 69
URI: http://hdl.handle.net/20.500.12738/415
Institute: Department Information 
Fakultät Design, Medien und Information 
Type: Chapter (Book)
Appears in Collections:Publications without full text

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