| DC Element | Wert | Sprache |
|---|---|---|
| dc.contributor.advisor | Gundlach, Hardy | - |
| dc.contributor.author | Fergusson de la Torre, Laura | |
| dc.date.accessioned | 2020-09-29T13:41:40Z | - |
| dc.date.available | 2020-09-29T13:41:40Z | - |
| dc.date.created | 2015 | |
| dc.date.issued | 2016-08-12 | |
| dc.identifier.uri | http://hdl.handle.net/20.500.12738/7550 | - |
| dc.description.abstract | - | de |
| dc.language.iso | en | en |
| dc.rights.uri | http://rightsstatements.org/vocab/InC/1.0/ | - |
| dc.subject.ddc | 330 Wirtschaft | |
| dc.title | Comparing Social Media Presence and Branding online. A Social Media Communication Strategy Study for Lufthansa Industry Solutions about its top 3 competitors in Germany (Accenture, Capgemini and T-Systems) | en |
| dc.type | Thesis | |
| openaire.rights | info:eu-repo/semantics/openAccess | |
| thesis.grantor.department | Department Information | |
| thesis.grantor.place | Hamburg | |
| thesis.grantor.universityOrInstitution | Hochschule für angewandte Wissenschaften Hamburg | |
| tuhh.contributor.referee | Hofmann, Ulrich | - |
| tuhh.gvk.ppn | 865507384 | |
| tuhh.identifier.urn | urn:nbn:de:gbv:18302-reposit-75529 | - |
| tuhh.note.extern | publ-mit-pod | |
| tuhh.note.intern | 1 | |
| tuhh.oai.show | true | en_US |
| tuhh.opus.id | 3529 | |
| tuhh.publication.institute | Department Information | |
| tuhh.type.opus | Bachelor Thesis | - |
| dc.subject.gnd | Social Media | |
| dc.type.casrai | Supervised Student Publication | - |
| dc.type.dini | bachelorThesis | - |
| dc.type.driver | bachelorThesis | - |
| dc.type.status | info:eu-repo/semantics/publishedVersion | |
| dc.type.thesis | bachelorThesis | |
| dcterms.DCMIType | Text | - |
| tuhh.dnb.status | domain | - |
| item.advisorGND | Gundlach, Hardy | - |
| item.languageiso639-1 | en | - |
| item.openairetype | Thesis | - |
| item.fulltext | With Fulltext | - |
| item.openairecristype | http://purl.org/coar/resource_type/c_46ec | - |
| item.creatorOrcid | Fergusson de la Torre, Laura | - |
| item.cerifentitytype | Publications | - |
| item.creatorGND | Fergusson de la Torre, Laura | - |
| item.grantfulltext | open | - |
| Enthalten in den Sammlungen: | Theses | |
Dateien zu dieser Ressource:
| Datei | Beschreibung | Größe | Format | |
|---|---|---|---|---|
| Comparing_Social_Media_Presence_and_Brand_Awareness_optimized.pdf | 2.54 MB | Adobe PDF | Öffnen/Anzeigen |
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