Comparing Social Media Presence and Branding online. A Social Media Communication Strategy Study for Lufthansa Industry Solutions about its top 3 competitors in Germany (Accenture, Capgemini and T-Systems)

Fergusson de la Torre, Laura

DC Field	Value	Language
dc.contributor.advisor	Gundlach, Hardy	-
dc.contributor.author	Fergusson de la Torre, Laura
dc.date.accessioned	2020-09-29T13:41:40Z	-
dc.date.available	2020-09-29T13:41:40Z	-
dc.date.created	2015
dc.date.issued	2016-08-12
dc.identifier.uri	http://hdl.handle.net/20.500.12738/7550	-
dc.description.abstract	-	de
dc.language.iso	en	en
dc.rights.uri	http://rightsstatements.org/vocab/InC/1.0/	-
dc.subject.ddc	330 Wirtschaft
dc.title	Comparing Social Media Presence and Branding online. A Social Media Communication Strategy Study for Lufthansa Industry Solutions about its top 3 competitors in Germany (Accenture, Capgemini and T-Systems)	en
dc.type	Thesis
openaire.rights	info:eu-repo/semantics/openAccess
thesis.grantor.department	Department Information
thesis.grantor.place	Hamburg
thesis.grantor.universityOrInstitution	Hochschule für angewandte Wissenschaften Hamburg
tuhh.contributor.referee	Hofmann, Ulrich	-
tuhh.gvk.ppn	865507384
tuhh.identifier.urn	urn:nbn:de:gbv:18302-reposit-75529	-
tuhh.note.extern	publ-mit-pod
tuhh.note.intern	1
tuhh.oai.show	true	en_US
tuhh.opus.id	3529
tuhh.publication.institute	Department Information
tuhh.type.opus	Bachelor Thesis	-
dc.subject.gnd	Social Media
dc.type.casrai	Supervised Student Publication	-
dc.type.dini	bachelorThesis	-
dc.type.driver	bachelorThesis	-
dc.type.status	info:eu-repo/semantics/publishedVersion
dc.type.thesis	bachelorThesis
dcterms.DCMIType	Text	-
tuhh.dnb.status	domain	-
item.creatorGND	Fergusson de la Torre, Laura	-
item.fulltext	With Fulltext	-
item.creatorOrcid	Fergusson de la Torre, Laura	-
item.grantfulltext	open	-
item.cerifentitytype	Publications	-
item.advisorGND	Gundlach, Hardy	-
item.languageiso639-1	en	-
item.openairecristype	http://purl.org/coar/resource_type/c_46ec	-
item.openairetype	Thesis	-
Appears in Collections:	Theses