Search engine advertising

Lewandowski, Dirk

DC Element	Wert	Sprache
dc.contributor.author	Lewandowski, Dirk	-
dc.date.accessioned	2024-03-18T16:19:13Z	-
dc.date.available	2024-03-18T16:19:13Z	-
dc.date.issued	2022-08-04	-
dc.identifier.issn	2700-2853	en_US
dc.identifier.uri	http://hdl.handle.net/20.500.12738/15256	-
dc.language.iso	de	en_US
dc.publisher	Forschungsgruppe Diskursmonitor und Diskursintervention (Universität Siegen)	en_US
dc.relation.ispartof	Diskursmonitor	en_US
dc.subject	Suchmaschinenwerbung	en_US
dc.subject	search engine advertising (SEA)	en_US
dc.subject	sponsored search	en_US
dc.subject	kontextbasierte Werbung	en_US
dc.subject	Textanzeigen	en_US
dc.subject	Suchwortvermarktung	en_US
dc.subject	bezahlte Suchergebnisse	en_US
dc.subject	paid search marketing	en_US
dc.subject.ddc	020: Bibliotheks- und Informationswissenschaft	en_US
dc.title	Search engine advertising	en
dc.type	MagazineArticle	en_US
dc.description.version	AlternativeReviewed	en_US
tuhh.oai.show	true	en_US
tuhh.publication.institute	Department Information	en_US
tuhh.publication.institute	Fakultät Design, Medien und Information	en_US
tuhh.publisher.url	https://diskursmonitor.de/glossar/search-engine-advertising/	-
tuhh.type.opus	other	-
dc.type.casrai	Magazine Article	-
dc.type.dini	PeriodicalPart	-
dc.type.driver	contributionToPeriodical	-
dc.type.status	info:eu-repo/semantics/publishedVersion	en_US
dcterms.DCMIType	Text	-
tuhh.version.edition	1.3	en_US
item.creatorGND	Lewandowski, Dirk	-
item.languageiso639-1	de	-
item.cerifentitytype	Publications	-
item.openairecristype	http://purl.org/coar/resource_type/c_18cf	-
item.creatorOrcid	Lewandowski, Dirk	-
item.fulltext	No Fulltext	-
item.grantfulltext	none	-
item.openairetype	MagazineArticle	-
crisitem.author.dept	Department Information und Medienkommunikation	-
crisitem.author.orcid	0000-0002-2674-9509	-
crisitem.author.parentorg	Fakultät Design, Medien und Information	-
Enthalten in den Sammlungen:	Publications without full text