Comparing Social Media Presence and Branding online. A Social Media Communication Strategy Study for Lufthansa Industry Solutions about its top 3 competitors in Germany (Accenture, Capgemini and T-Systems)

Fergusson de la Torre, Laura

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Title:	Comparing Social Media Presence and Branding online. A Social Media Communication Strategy Study for Lufthansa Industry Solutions about its top 3 competitors in Germany (Accenture, Capgemini and T-Systems)
Language:	English
Authors:	Fergusson de la Torre, Laura
Issue Date:	12-Aug-2016
Abstract:	-
URI:	http://hdl.handle.net/20.500.12738/7550
Institute:	Department Information
Type:	Thesis
Thesis type:	Bachelor Thesis
Advisor:	Gundlach, Hardy
Referee:	Hofmann, Ulrich
Appears in Collections:	Theses